Olivia Rodrigo was the artist chosen to have her logo featured on the front of Barcelonaâs shirt during the next El ClĂĄsico, on May 10.
The design will serve as a warm-up for the release of her third album, titled “You Seem Pretty Sad For a Girl so in Love,” scheduled for June 12.
Olivia Rodrigo has more than 50 million monthly listeners on Spotify.
The shirtâs official debut, however, will not be with the menâs first team, but with Barça FemenĂ.
The players coached by Pere Romeu will wear Olivia Rodrigoâs logo on May 6 in the Liga F clash against Levante UD.
The Barça-Olivia collab also includes an exclusive event for fans.
On May 8, Spotify will organize a private show in Barcelona.
Olivia Rodrigo thus joins a select group of music legends, such as Coldplay, Karol G, and RosalĂa, who have already appeared on the Barça shirt.
This union between sport and pop culture continues to strengthen the strategic alliance between FC Barcelona and Spotify as a benchmark in global marketing.
This article was translated into English by Artificial Intelligence. You can read the original version in đ§đˇ here.