After winning the PGA Tour’s CJ Cup Byron Nelson on Sunday, Wyndham Clark tipped off fans that he’s on the verge of launching a new mental health and performance app.
Speaking at his winner’s press conference, Clark, 32, was asked about his choice of putting UNLOK on his caddie bib on Saturday during the third round.
“I put UNLOK, U-N-L-O-K, no C. UNLOK is an app I’m about to launch this year. It’s a mental health and performance app,” he explained. “I’ve been very blessed to work with one of the best sports psychologists in the world that helped change my game, and I wanted to bring that to everybody.”
On numerous occasions, including in an episode of the Netflix documentary Full Swing, Clark has credited noted sports psychologist Julie Elion with helping him reach his potential on the golf course, especially during his 2023–2024 breakthrough period which included a win at ther 2023 U.S. Open. Clark endured some setbacks last season and his public persona took a hit after he damaged lockers at Oakmont Country Club in frustration with her performance at the 2025 U.S. Open. But his latest performance, a final-round 60 to win by three at TPC Craig Ranch, suggests he may be turning a corner. Clark wants to help others achieve better results with their mental health and performance.
“She’s expensive, and some of these people are expensive, and not everyone can afford to pay for it. I thought, you know what, everything I’ve learned, I can put into an app. It’s visualization. It’s journalling. It’s daily mental goals. And we’re using AI to help create this, which is going to be like your mental performance coach,” Clark said. “So I put UNLOK, which is amazing, but it was also great for me mentally because it reminded me all the hard work I put in, and it was amazing to have that initiative this Saturday because it’s super important. We know since COVID how important mental health is and more for me too.”
Clark didn’t elaborate on when the app will be made available to the public and what it will cost but stay tuned.
This article originally appeared on Golfweek: Wyndham Clark launching mental health app UNLOK